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sapporo 

takashi murakami collab

the ask was simple – make Sapporo beer relevant to millennials. 

Copywriters: Josh Waksman, Shawn Trinh
Strategy: Emily Stoneman
Accounts: Laura Guerrero


*Student work

🏆  Best of Brand  •  The&Partnership

limited edition 

sapporo × takashi murakami 

Murakami is a Japanese artist who is known for his iconic, colourful flower smiley designs. He has been a part of several high-profile collaborations with North American artists and brands, which has boosted the public visibility of his creations and has made them highly sought after. 

music collabs    Drake, Kanye West, Kid Cudi, and Billie Eilish 

fashion collabs    Uniqlo, Louis Vuitton, Vans, and Off White 

featured on    Hypebeast, Complex, and Highsnobiety

click to view full video

package redesign

posters

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